Say Hello to Jameson Orange; Jameson Irish Whiskey infused with natural orange flavor.


  • Jameson Irish Whiskey infused with a hint of zesty natural orange flavor.
  • Jameson’s newest and most memorable innovation yet, delivering a standout taste experience and perfect balanced whiskey.
  • Triple Distilled Smoothness.


  • Jameson Orange will recruit new consumers and new drinking moments to the whiskey category.
  • Jameson Orange appeals to flavored whiskey & non-whiskey drinkers.
  • Jameson Orange can recruit beyond whiskey moments, opneing the category to more consumption moments: groups/home entertainment/BBQ daytime/nighttime/early evening/happy hour/dining out!


  • Whiskey continues to drive spirits growth.
  • Flavored whiskey is growing 2x faster than unflavored with huge market potential.
  • 1 in 2 flavored whiskey drinkers are new to the category.